26 - Ladies Off Road Network shares her history and passion for bringing more women into off roading

Guest: Charlene Bower - Off-Roader and Founder of Ladies Off Road Network

Born to ride, Charlene Bower took her first dirt bike ride while still in diapers with her father who was an International Six Days Enduro champion. After trying hands-on automotive work, she opted for the front of house and enjoyed customer relations more. Spending a decade in auto parts stores, motorcycle shops and PR, she branched out into the magazine business eventually founding her company, Bower Motorsports Media.Charlene fills us in on her role with the all female build, High Yellow 56, and how she empowers women through her creation of a growing community called Ladies Off Road Network.

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